Disney (especially Lucasfilm) could learn a thing or two from how director Jeff Fowler turned the first Sonic trailer from an internet laughingstock into a box office powerhouse.
Disney’s approach to franchises like Star Wars has run them into the ground, while Paramount’s Sonic movies have thrived by listening to fans.
Sega told Paramount that a live-action Sonic movie wouldn’t work, but Paramount proceeded anyway, resulting in an initially awful film similar to Disney’s The Little Mermaid remake.
Sonic the Hedgehog 3 is expected to be Paramount’s highest-grossing release in 2024, outperforming Disney’s Mufasa and Star Wars films.
The Sonic franchise has already been greenlit for four movies, with each installment improving on the last, a rarity in Hollywood sequels.
Jeff Fowler, director of the Sonic movies, redesigned the main character after fan backlash, leading to the franchise’s success.
Disney has a history of altering established franchises for modern audiences, often resulting in negative fan reactions and financial struggles.
Sonic 3’s success is attributed to its active engagement with fan feedback, contrasting with Disney’s recent failures due to ignoring audience preferences.
00:00 Sonic 3 succeeded by engaging fans, while Disney faces backlash over its Mufasa film despite other successes.
01:57 Sonic’s success comes from listening to fans, unlike Disney, resulting in better reception for its movies.
03:27 Sonic 3 succeeded by actively listening to fans and rebuilding their trust, unlike Hollywood’s dismissive approach.
04:23 Fans’ dissatisfaction with design choices in franchises like Transformers highlights the importance of listening to audience feedback for success.
05:32 Sonic 3’s anticipated success stems from Paramount’s responsiveness to fan feedback, fostering a culture of trust that has strengthened the franchise.
06:31 Sonic 3 thrived by prioritizing fan feedback and adapting to challenges, unlike Disney’s recent failures.
07:56 Listening to fans, as Sonic 3 did, leads to success, while ignoring them, like Doctor Who, results in failure.
09:23 Sonic movies continue to succeed by listening to fans and consistently delivering what they want, while other franchises struggle.
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