Hasbro To Bring Back Windowed Packing Later This Year!

In a surprising move, Hasbro has announced that it is listening to the customer base regarding the ill-received windowless packing for its various collectibles. As a result, the company’s more prominent licenses will go back to being collector-friendly later this year, according to a statement released last week:

We wanted to share an update on packaging for Hasbro’s 6-inch-scale figures. Based on your feedback, we will be re-introducing windows and blisters to our 6-inch fan figures beginning later this year, into 2024 for select products across our portfolio of brands, including, G.I. Joe Classified, Power Rangers Lightning Collection, Star Wars Black Series and Marvel Legends. This will eventually expand to all new 6-inch figure releases.

The new windows and blisters will be made from bio PET or recycled PET helping us achieve our priority of meeting our fans’ expectations for extraordinary packaging and superior design while still developing packaging that minimizes waste and the use of virgin plastic.

Thank you again for being one of our biggest fans and for your continued support of Hasbro. “

Hasbro announced it was phasing out the current box styles and debuting “virtually plastic-free packaging” in August 2019.

We first saw this back-peddling announcement over at Ghostbusters News but have not been able to verify it. We did not see an e-mail or any posts on Hasbro’s various sites containing the quoted text above. Furthermore, the PR company the statement is attributed to, Rogers & Cowan PMK, does not have the declaration on its official site.

I have no doubt Hasbro will use a more eco-friendly packaging option to draw back in collectors. However, that’s just one of the issues we’ve dealt with over the past year. The windowless boxes also hid Hasbro’s declining quality standards in construction and paint quality.

For example, look at the Marvel Legends Retro 3.75″ Johnny Blaze Ghost Rider and motorcycle set. It’s $33.99 at Target. Unfortunately, the paint application on the belt is sloppy. Hasbro was trying to capture the Fleetwood Toys look from the late 1970s. However, the price does not match the quality.

Hasbro states in the product’s details that the toy sports “premium detail.” Where? The motorcycle is pretty nice, but with no washes at all, it looks cheap. The best thing about the toy is the box, which is way oversized for the figure itself. See below.

Why is this figure over $30 when the standard Retro Legends toys are around $10? Is the motorcycle worth an extra $20+? It has no action features, and the decor is limited to the headlamp, gas cap, skull on the sissy bars, and decal.

Hasbro Quality Control Issues
Photo Credit: Mike Phalin
Hasbro Quality Control Issues
Photo Credit: Mike Phalin
Hasbro Quality Control Issues
Photo Credit: Mike Phalin

The windowless boxes also hid other issues, such as broken figures.

What do you think of Hasbro’s announcement? Too little, too late? Let us know below.

[Source: Ghostbusters News]

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Mike Phalin
Mike Phalinhttp://syxxsense.com
Longtime problematic entertainment journalist. The former workhorse for Dread Central, ScienceFiction.com, and Fanbolt.

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