Build-A-Bear Makes Confusing New Outfit Announcement For Animal Crossing Plush Releasing on May 11th

Build-A- Bear has announced that they will be releasing new outfits for their Animal Crossing Tom Nook and Isabelle plush. The new outfits will launch on May 11th at 10AM CST/ or 11 AM EST.

However, they way it reads, implies you only can get the new outfits (and winter sounds) if you buy the plush again.

I’m hoping that you can buy the outfits separately or buy the new versions if you would prefer.

Apparently, I’m not the only one confused here.



Apparently a preview was posted by someone a couple of days ago:

Fans were already upset that the two “big reveal” plush were just Tom Nook and Isabelle, and if you have to buy them again to get their outfits, they are not going to be too happy again.

Looking in the fine print it seems to say that one can only purchase in bundles.

While supplies last. Bundle styles limited to 1 per Guest. The Animal Crossing™: New Horizons collection can only be purchased as bundles. Items cannot be purchased unstuffed, cannot be modified and cannot be combined with any other promotional offers or discounts. Due to extremely high demand and limited quantities, you may be put in our virtual waiting room to purchase the Animal Crossing™: New Horizons collection. Please allow 7 business days for order processing. Available online only at Prices are in US dollars unless otherwise noted.”

I’m not buying the plush again just to get the new outfits. It the outfits aren’t made available separately Build-A-Bear is going to have another PR fiasco on their hands.

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